Tasting wine stimulates your brain more than maths, says neuroscientist
Tags
wine tasting Sure Holdings Invest into Wine Good returns Fine Wine Investment

Tasting wine engages more of our brain than any other human behaviour, according to the findings of a leading neuroscientist in the US.

Invest into Wine, Sure Holdings, Fine wine Investment, Good Returns, wine tasting
Guests at the Decanter Italy Encounter put in the hard yards of training. Credit: Cath Lowe/Decanter

From the first sight of the wine bottle to manipulating the wine in your mouth and then swallowing it, there is a ‘tremendous range of sensory, motor and central brain systems involved in a wine tasting’, says Yale neuroscientist Gordon Shepherd.

Taken all together, these processes involve more brain activity than listening to music or solving a complicated maths problem, he argues in his book, Neuroenology: How the Brain Creates the Taste of Wine.

 

Read more at Tasting wine stimulates your brain more than maths, says neuroscientist