Wine & Spirits Investment Report September 2024

🥂September 2024 Market Insights and Wine Investment Opportunities 🥂

I hope this message finds you well. As we reflect on September 2024, several key economic and market developments have influenced investment landscapes, including the wine sector.

Economic Influences

In September 2024, the Federal Reserve implemented a 50 basis point interest rate cut, the first in several anticipated reductions. This decision aimed to address inflation concerns and support economic growth, injecting liquidity into markets and bolstering investor confidence in various asset classes.

Global Events

Geopolitical tensions, notably the Houthi attacks on the Suez Canal and strained US-China relations, posed challenges to global trade. Despite these disruptions, the global trading system demonstrated resilience, with policy efforts by the WTO and other entities striving to mitigate potential crises.

Regional Economic Trends

In the UK, economic indicators presented a complex scenario for the Bank of England. While firms were reducing staff at the highest rate since the pandemic, there was also a rise in job postings, suggesting labor market resilience. This mixed economic environment underscores the challenges central banks face in balancing employment and inflation objectives.

Cryptocurrency Market Growth

The cryptocurrency market experienced significant growth in September 2024. Bitcoin (BTC) and Ethereum (ETH) saw substantial gains, with Bitcoin’s price appreciating by 7% during the month, marking its best September performance since 2013. This growth was influenced by the Federal Reserve’s rate cuts and increasing institutional interest, including notable investments by firms like MicroStrategy.

Wine Investment Performance

Amidst these economic dynamics, the wine investment sector has shown resilience. Notably, the Ermitage, le Pavillon 2012 Full Case appreciated by 12%, with bid and ask prices rising from $1,900 to $2,000. This performance underscores the potential for significant returns within the wine investment market.

Encouragement to Hold Wine Investments

Given the current economic landscape, maintaining your investment in fine wines remains a prudent strategy. The wine market has demonstrated resilience, with certain vintages appreciating in value despite broader economic challenges. Additionally, the tangible nature of wine investments offers a unique diversification opportunity, potentially serving as a hedge against market volatility.

We remain committed to monitoring market trends and providing you with insights to inform your investment decisions. Should you have any questions or wish to discuss your portfolio further, please do not hesitate to reach out.

Kind regards,
James Pala
Europe’s No 1 Wine Investment Analyst

James@SureHoldings.com

Compare the Invest Into Wine Index with the London Vintners Exchange Index and the world’s stock markets in the table below.

 

Performance
Two Year Period
Invest Into Wine Index
- 19.09%
Liv-ex Bordeaux 100
- 18.2%
Dow Jones
+ 21.11%
Nasdaq Composite
+ 29.28%
UK FTSE
+ 10.80%
Shanghai Comp
+ 14.52%

In the context of wine, the term “vintage” refers to the year in which the grapes used to produce the wine were harvested. It is an important consideration because the weather conditions, such as temperature, rainfall, and sunlight, during that particular year greatly influence the quality and characteristics of the grapes.


Vintage variation is a natural occurrence, and different vintages can result in wines with distinct flavors, aromas, and aging potential. Some years are considered exceptional, producing wines of outstanding quality, while others may be considered average or less remarkable. Winemakers and wine enthusiasts often discuss and evaluate vintages to understand the overall quality and style of the wines produced in a particular year.

 

 For Sellers:

It is important to note that we are currently experiencing a buyer’s market. To facilitate a successful sale, it is advisable to consider adjusting the selling price by 3-5% to attract buyers and increase the likelihood of confirming a buyer in a faster time frame.

For Buyers:
When buying fine wine investments, it is worth noting that first-growth Bordeaux wines can deliver optimal growth and potential returns. However, for individuals with budget constraints, exploring second-growth Bordeaux wines from the 1866 classification can also present exciting investment opportunities with considerable growth potential.

The Figures for September

This month’s valuations showed the Bordeaux market decreasing by -1.82%. Champagne and Rhone Valley wines have decreased by 4.68%.

24.3% of the wines valued showed a positive return, while 32.2% showed a negative return, and 43.4% remained the same.

83.6% of our portfolio is Bordeaux while 13.2% is Champagne and Rhone Valley, with Whisky investments and others make up 3.3%

Overall, there was a -2.08% in the value of all wines this month.

Below are the five, top and bottom movers compared to the previous month. Over 100 wines are valued each month. The wines valued are ALL OUR recommendations from the last fifteen years.

The new prices are reflected in your online portfolio every month.

Please log on to our website, SureHoldings.com to view your wine portfolio and email us back if you wish to ask anything about which wines can help build your wine portfolio.

Yours Sincerely,

Client Services

The winners and losers for August vs September

Sure Holdings Wine Investment Service is a full-bespoke service

This is how your portfolio is managed.

  • Wine Research – We source and negotiate new wines.

  • Portfolio Analysis – Assess your portfolio for wines that need to be sold and allocate new wines to your portfolio.

  • Logistics – Manage the delivery and receipt of wines with new buyers and sellers into the Bonded Warehouse in UK and France.

  • Billing – Monitor funds from your wine sales and bill new wines to your portfolio to ensure an efficient cash flow to maximize your invested funds.

Email support@sureholdings.com to confirm your portfolio is under management to maximize your returns.

Need a refresher on wine investing to get back into it? Try our masterclass, free for existing clients. sureholdings.co.uk